After 10 seasons of The Walking Dead, it seemed the hype around the series was dying down (no pun intended). Especially on social media. So, we decided to tease exclusive content on a ‘dead’ social media platform. But in order to do so, we had to bring it back to life. We turned Hi5 (Portugal’s MySpace) into a zombie social media.
Client: FOX
Agency: Nossa
CD: Rafael Clark and Marcus Seixas
Copywriter: João Elias

Awards: Silver at Creative Club of Portugal