CREATIVE ART DIRECTOR 
LUIS PALADINO

SUSTAINABLE TOURISM VIDEO


To raise awareness about sustainable tourism and get tourists to change their travel habits we created a video that leads by example. 

HD e 4K streaming generate high amounts of Carbon Dioxide. Tourism brands are notorious for their high-res videos. So, we decided to show tourists that they can change small habits to lower their carbon footprint, by changing ours.
Client: Tourism of Portugal 
Copywriter: João Elias

Awards: Young Lions Winner


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