The Walker Social Media
FOX
Digital, Social

After 10 seasons of The Walking Dead, it seemed the hype around the series was dying down (no pun intended). Especially on social media. So, we decided to tease exclusive content on a ‘dead’ social media platform. But in order to do so, we had to bring it back to life. We turned Hi5 (Portugal’s MySpace) into a zombie social media.

Silver at Creative Club of Portugal Festival

Creative Direction by Rafael Clark
Senior Copy by Marcus Seixas
Copy by Joao Elias

Luis Paladino
New York, NY