Revisit America
U.S.A. Tourism

After a heated election, it felt like the US had become two separate countries. With calls to heal the divide, we ran a traditional travel campaign to promote an exchange of experience between the two States of America.

Ads in public transport systems and streets of major cities encouraged residents to travel beyond their usual commute while international travelers were met with reminders that there’s more to explore at home.

A new Airbnb magazine featured domestic destinations through the eyes of the local hosts and pre-stamped postcards urged liberals to start a conversation.

Runner-up, Young Shits Award
Copy by Pat Dalton & Nechama Muchnik

Luis Paladino
New York, NY