Drink of the Month
Applebee’s
Social

Fall peaks the interest of seasonal beer, making September the perfect time of the year to promote $2 Sam Adams Octoberfest at Applebee’s.
To bring people together we created a brew to fall for across multiple social media platforms. 

Produced by Grey New York
Creative Direction by Jackie Blaze and Kat O’Brien
Senior AD by Will Malone
Senior Copy by Charlie Quiroz
Copy by Kristen Kaczynski
 


Luis Paladino
New York, NY